Free website · Fitness & personal training

A free website for personal trainers and fitness studios.

People choosing a trainer or a gym compare how you train, what it costs and who the coaches are. The fitness starter has a page for each: home, about, plans and contact.

Start free with this look See what it includes
  • Free to build and publish
  • No card needed
  • Up to 10 pages
Home page of Ironline Fitness, an example fitness website made with the builder
Example look: Ironline Fitness, a sample business. Swap in your own name, words and photos.

What you start with

4 pages, ready for your words.

The "Fitness & personal training" starter begins with these pages and sections. Rename, remove or reorder anything, and add pages up to 10.

  • Home page

    1. HeaderYour name, what you do and a main button
    2. Ways to trainServices / feature cards
    3. How it startsChecklist
    4. Book a sessionWebsite planOnline booking
    5. What clients sayCustomer reviews
    6. Ready to start?Call to action banner

  • About page

    1. HeaderYour name, what you do and a main button
    2. How we coachText (with optional photo)
    3. Meet the coachesTeam
    4. Inside the sessionsPhoto gallery

  • Plans page

    1. HeaderYour name, what you do and a main button
    2. Pick a planPricing plans
    3. QuestionsQuestions & answers

  • Contact page

    1. HeaderYour name, what you do and a main button
    2. Get in touchContact form
    3. Opening hours

Sections marked "Website plan" (online booking, the shop and newsletter signups) work on the website plan ($29 a month). On a free website they stay hidden, and everything else works.

Advice

What makes a good fitness website.

  1. Say who you train

    Beginners, over-50s, strength athletes, new parents: being specific helps the right people pick you.

  2. Show plans and prices

    The Plans page has pricing cards. Say what each plan includes and how cancelling works.

  3. Introduce the coaches

    Real photos, names and qualifications for each coach. The About page has a team section.

  4. Explain the first session

    What happens, what to wear, how long it takes. The starter's "How it starts" checklist covers it.

  5. Keep claims honest

    Avoid promising results, and only use a client's photos or story with their written OK.

More on headers, photos, search titles and Google Business Profile: how to make a free business website that gets found.

From the free guide

Tips from our beauty & wellness guide.

Free guide · Beauty & wellness

The Full-Chair Playbook: Bookings, Rebooking and Reviews for Salons

  • Make booking effortless everywhere clients find you

    Add a Book button to Instagram and keep one link everywhere

    Instagram professional accounts can show a Book action button connected to a supported scheduling partner. If your platform isn't supported, put your booking link at the top of your bio. Use the same booking link on Google, Instagram, TikTok, Facebook and your website so clients never land on an old or broken page. When you change platforms, update every one of these on the same day.

  • Cut no-shows without scaring off good clients

    Show your policy before clients book, not after they miss

    Write a short cancellation and no-show policy: how much notice you need, what happens if they miss, and how they can reschedule. Show it on the booking page, in the confirmation and in the reminder so nobody is surprised. Booking platforms such as Vagaro, GlossGenius and Square Appointments let you require a card or a deposit, often set per service. Use deposits for long or high-value services, like color, extensions or a 90-minute massage, and keep quick services low-friction.

  • Keep regulars coming back with rebooking, memberships and gift cards

    Book the next visit before the client leaves

    Every service has a natural cycle: a fade, a fill, a color refresh, a monthly massage, a weekly class. Know the typical interval for your top services and offer a specific date at checkout, like "Same time in five weeks?" Booking it now locks in the client's preferred slot. If they'd rather wait, ask whether you can send a reminder when it's time, and set it in your software.

  • Keep regulars coming back with rebooking, memberships and gift cards

    Keep memberships and packages simple and easy to cancel

    Memberships and packages can smooth out slow weeks, but only if clients understand them. Use one or two plans with a clear benefit, a clear monthly charge and a clear way to pause or cancel. Spell out what happens to unused visits. Many states have automatic-renewal laws with disclosure and cancellation requirements, so have your attorney review your terms before you launch or change a plan.

Get the full guide, free 5 chapters and a checklist, emailed to you.

Free vs. plan

What's free, and what the plan adds.

Free website

$0 to build and publish, no card

  • An AI first draft of your pages from a few sentences about your business (it never invents reviews or prices)
  • 20 example looks, and 14 starters for different kinds of business
  • Up to 10 pages, with drag-and-drop sections: services, price lists, galleries, questions, team, opening hours, maps and more
  • Contact forms and your own custom forms; answers come to you
  • Customer reviews visitors leave on your site, shown only after you approve them
  • A blog, and up to 3 more languages
  • Search titles and descriptions for every page, a live SEO score and a site checkup in the builder
  • Your own name.epicte.ch address with HTTPS, and a small "Made with EpicTech" line in the footer

Website plan

$29 a month, cancel any time

Everything in the free website, plus:

  • Your own domain (like yourbusiness.com), with HTTPS set up for you
  • No "Made with EpicTech" line
  • Online booking, and RSVPs for your events
  • Newsletter signups, and emails to your subscribers
  • Members-only pages for customers with an account
  • Download your whole site as a file you can keep
  • An online shop (coming soon)

FAQ

Questions about a free fitness website

Can clients book sessions online?

Online booking is part of the website plan ($29 a month): visitors pick an open time and get a calendar invite. On a free website the booking section stays hidden, so visitors reach you through your contact form, phone or email instead. Switch the plan on whenever you want online booking.

Can I show membership plans?

Yes. The Plans page has a pricing section with a card for each plan (name, price, what is included) and questions underneath.

Can I add a class timetable?

Yes. List regular classes in a cards or tabs section, or add dated sessions with the Events section. Letting people reserve a spot (with a cap on places) is part of the website plan ($29 a month).

How much does it cost?

Nothing to build and publish: your site goes live free on its own name.epicte.ch address with HTTPS and a small "Made with EpicTech" line in the footer. No card needed. The website plan ($29 a month) adds your own domain, online booking, event RSVPs, newsletters, members-only pages and a download of your site, and removes that line. Cancel any time and the site stays live on its free address.

Other kinds of business

Not quite your business?

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